Book Review: Bananas
United Fruit was the biggest and most ruthless multi-national corporation that most people have never heard of. Long before Coca Cola, McDonalds, GM, and Starbucks spread across the globe, United Fruit was ruling nations, toppling governments, and exploiting workers all in the name of bringing fresh bananas to first world breakfast tables.
There's an interesting, convoluted history here. It drags a bit at times, but in others is quite exciting. Not many business histories involve boatloads of mercenaries landing ashore and enacting regime change. Their long slow downfall to their current form (no longer a powerful monopoly) is interesting too. Interesting that a company nearly untouchable by presidents, would one day end up with the CEO throwing himself out his office window. Pick it up if you are curious.
Bananas: How the United Fruit Company Shaped the World
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