Extra Credit: An open letter to EA marketing
A bit old, but right on the money. EA really should fire whoever greenlights all this shit.
Labels:
Advertising,
EA,
GameCulture,
GamesIndustry,
Marketing
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"A human being should be able to change a diaper, plan an invasion, butcher a hog, conn a ship, design a building, write a sonnet, balance accounts, build a wall, set a bone, comfort the dying, take orders, give orders, cooperate, act alone, solve equations, analyze a new problem, pitch manure, program a computer, cook a tasty meal, fight efficiently, die gallantly. Specialization is for insects." - Robert A. Heinlein
1 comment:
not a fan. too preachy. and too wimpy. if EA wants to be the "bad boys" of game marketing, let 'em. They're far too marginal to "set the industry back 5 years."
My revulsion at this preachy, sanctimonious video tops my distaste for EA's marketing missteps.
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