"A human being should be able to change a diaper, plan an invasion, butcher a hog, conn a ship, design a building, write a sonnet, balance accounts, build a wall, set a bone, comfort the dying, take orders, give orders, cooperate, act alone, solve equations, analyze a new problem, pitch manure, program a computer, cook a tasty meal, fight efficiently, die gallantly. Specialization is for insects." - Robert A. Heinlein
Silverjet airlines in the UK is attempting to differentiate themselves by having at least one ladies-only restroom per plane. Nice differentiator.
This ad talking about it, while catchy, I think misses the mark of it's target audience.
At least I think so. I think I'll go watch it a few more times to decide...
Posted
12:46 AM
Labels:
Advertising,
YouTube
3 comments:
I guess the logic here is that the only women who would appreciate a women's only restroom on a plane are lesbians who feel the mile high club shouldn't differentiate along sexual orientation.
You know men came up with that one.
I think the point is that it'll get attention. After all, it showed up in my RSS feed today... ;)
This ad is brilliant! How do you make guys excited about the fact that they have fewer bathrooms available while informing women about this obviously nice feature?
It's the equivalent of Jerry McGuire: sports story meets romance = corssover smash hit.
Post a Comment